The Freehand Hotel, Los Angeles

Client
Sydell Group

Year
05/01/2019 - 03/15/2020

Work

  • Managed morning operations across the hotel and food & beverage outlets, bridging the café and restaurant teams to create a more cohesive service experience, stronger floor communication, and a collaborative culture that had previously been siloed.

  • Transitioned from restaurant management into broader hotel operations, developing a holistic understanding of how Front of House, Food & Beverage, Guest Experience, and Marketing could work together to elevate the overall guest journey.

  • Optimized Sales & Service Standards across the morning operation, strengthening team coordination, service flow, and the connection between guest expectations and operational execution.

  • Developed Guest Experience Programming and contributed creative concepts for events, activations, and hotel programming in partnership with the Marketing team.

  • Supported VIP Relations and Loyalty Programs, creating personalized guest experiences and strengthening relationships with returning and high-value guests.

  • Helped develop and implement Restaurant & Hotel Management Systems that improved communication, operational flow, and collaboration between departments.

  • Contributed to Brand Standards & Culture Development, helping establish a more unified service culture and creating greater energy, teamwork, and connection on the floor.

Press
LA Times

Website