Hotel Ulysses, Baltimore
Client
ASH Hotels
Year
01/01/2022 - 06/20/2024
Work
Led hotel opening from pre-opening planning and construction handoff through launch and operational stabilization, serving as a hands-on strategic partner throughout every stage.
Built and managed critical-path opening timelines, aligning priorities, milestones, and accountability across departments to ensure properties opened seamlessly, on time, and with intention.
Drove cross-functional collaboration across Development, Operations, Culinary, Marketing, Human Resources, Finance, and property leadership to align staffing, systems, programming, and launch readiness.
Developed opening playbooks, SOPs, operational standards, and best practices that established consistency while creating scalable frameworks for future properties.
Built the operational infrastructure required for opening, including communication systems, departmental workflows, technology, service standards, and property-wide processes.
Partnered with leadership on pre-opening hiring, onboarding, training, and employee development, cultivating teams that were fully prepared to deliver the brand experience from day one.
Established brand standards, service culture, guest experience strategies, VIP services, and amenity programming that translated the property's vision into a thoughtful and highly personalized guest journey.
Managed pre-opening operational needs including budgets, vendors, logistics, procurement, and cross-departmental resources while proactively identifying risks and developing solutions before they impacted opening.
Worked directly with General Manager and property leaders on the ground through launch, providing hands-on operational leadership, problem-solving, and real-time support during the critical opening period.
Conducted post-opening reviews and operational assessments to identify opportunities, strengthen systems, refine the guest experience, and continuously improve the approach to future hotel openings.
